Bank So­har ex­pands ATM net­work

Oman Daily Observer - - FRONT PAGE -

MUS­CAT: As part of Bank So­har’s strate­gic plan to ex­pand its op­er­a­tional net­work and to in­crease cus­tomer touch points na­tion­wide, the bank re­cently in­stalled an off-site ATM at Mus­cat Bak­ery in Mad­i­nat Al Sul­tan Qa­boos. With the launch of the new cash dis­pens­ing out­let, Bank So­har now has a to­tal of 59 ATM’s spread across the Sul­tanate.

The lat­est ad­di­tion to Bank So­har’s grow­ing ATM chan­nels fol­lows up on an am­bi­tious ex­pan­sion strat­egy that aims at strength­en­ing its net­work all across Oman, ac­cord­ing to Ra­jeev Arora, DGM and Head of Re­tail Bank­ing at Bank So­har. “In­creas­ing cus­tomer touch points to pro­vide them with ac­cess to con­ve­nient and re­li­able de­liv­ery chan­nels is cen­tral to our op­er­a­tional strate­gies for ex­pan­sion. It also re­flects our com­mit­ment to meet their re­quire­ments and to un­der­take their bank­ing trans­ac­tions with ease of ac­cess and con­ve­nience. Thus, the ideal lo­ca­tion of the new ATM will def­i­nitely of­fer greater bank­ing ex­pe­ri­ence to our cus­tomers in the area which is a part of our strat­egy to grow our net­work in line with needs and re­quire­ments of our cus­tomers in all parts of Oman.”

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