Race for 4G supremacy: Zong 4G at the fore­front of cus­tomer choice

Daily Messenger - - Biz -

KARACHI: Ac­cord­ing to the lat­est PTA num­bers, Zong 4G, Pak­istan’s No.1 4G net­work re­mains at the fore­front of Pak­istan’s 4G revo­lu­tion. Pow­ered by the largest and fastest grow­ing 4G net­work in the coun­try, Zong 4G con­tin­ues to bal­ance af­ford­abil­ity with seam­less con­nec­tiv­ity, as it con­tin­ues to ex­pand its 4G data cov­er­age to all cor­ners of Pak­istan.

De­spite stiff com­pe­ti­tion, Zong 4G’s fo­cus on pro­vid­ing un­matched data speeds has led the com­pany to se­cure over 75% of the 4G mar­ket. This rep­re­sents a five­fold in­crease in its 4G sub­scriber base over the pre­vi­ous year, as the com­pany re­mains com­mit­ted to re-shap­ing mar­ket trends, and se­cur­ing its ad­van­tage as the long­est run­ning 4G net­work in the coun­try. Build­ing on this in­crease, Zong 4G is also sig­nif­i­cantly ramp­ing up its cus­tomer care op­er­a­tions keep­ing in sight its goal of de­liv­er­ing un­ri­valed cus­tomer care at both pre-sale and af­ter-sale lev­els.

With plans to scale up its net­work to 10,500 4G sites by the end of the year, Zong 4G is well poised to un­leash its vi­sion of a ‘New Dream’ for a dig­i­tal Pak­istan.

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