Closer to social media
Title: The Facebook Effect Author: David Kirkpatrick Publisher: Simon & Schuster (2011) Pages: 384 Price: $5.24
With more than 350 million users, Facebook is regarded as the most popular social networking website to have ever existed. In this book, David Kirkpatrick, senior technology writer at Fortune magazine, unveils the entire social networking phenomenon and the influence that Facebook wields. Written with complete cooperation from the founder of the website, Mark Zuckerberg, the book outlines the journey of the site from its creation to the worldwide success it has achieved over other social networking websites.
The work focuses more on the positive facets of Facebook and its effects and skips over the controversial aspects that the development of Facebook has gone through. However, because Kirkpatrick had unprecedented access to the website, he has been able to unfold many of those issues that were previously not known