Know­ing the IBM Man

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Ti­tle: The Mav­er­ick and His Ma­chine: Thomas Wat­son, Sr. and the Mak­ing of IBM Author: Kevin Maney

Pub­lisher: John Wi­ley and Sons (2004) Price: $17.92 No. of pages: 485

Re­garded as one of the most im­por­tant busi­ness bi­ogra­phies in years, The Mav­er­ick and His Ma­chine is an at­tempt to re­veal Thomas J Wat­son; the trans­form­ing force be­hind IBM. Kevin Maney, an ac­claimed tech­nol­ogy colum­nist for USA To­day, has pro­vided a fresh in­sight of one of the twen­ti­eth cen­tury’s great­est busi­ness fig­ures. Maney se­cured exclusive ac­cess to Wat­son’s raw ma­te­rial, in­clud­ing let­ters and memos, to un­cover how Wat­son el­e­vated the amor­phous Com­put­ing-Tab­u­lat­ing-Record­ing Com­pany to the stan­dards of most struc­tured IBM. There are ac­counts of his strug­gle through the Great De­pres­sion and the in­fa­mous col­lu­sion with Hitler’s Nazi regime. Each event and per­sonal de­tail is cap­ti­vat­ing for busi­ness and tech­nol­ogy per­sons, as well as gen­eral read­ers

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