Role of Expo

Enterprise - - Editor’s desk - Neha Kazim Karachi

Ihave al­ways be­lieved that the Expo Cen­tre in Karachi has served as an im­por­tant tool in build­ing Pak­istan’s im­age in over­seas mar­kets as a coun­try that of­fers im­mense trade po­ten­tial. The pro­mo­tion of Pak­istani in­dus­tries in the in­ter­na­tional mar­ket is cen­tral to the fu­ture sus­tain­abil­ity of the coun­try. It is good that com­pa­nies like Pe­ga­sus Con­sul­tancy have played a marked role in pro­mot­ing the coun­try’s po­ten­tial for com­merce and trade by or­ga­niz­ing in­ter­na­tional-class exhibitions and con­fer­ences in Pak­istan and mak­ing Expo fa­cil­i­ties com­pat­i­ble with global stan­dards. The Trade De­vel­op­ment Au­thor­ity of Pak­istan (TDAP) must of course be ap­pre­ci­ated for pro­vid­ing the much-needed in­fra­struc­ture and pro­mot­ing Pak­istan as a vi­able trade desti­na­tion

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