UBL crosses 1m fans on FB
KARACHI—United Bank Limited (UBL), Pakistan’s Best Bank as declared at the Pakistan Banking Awards 2016, recently became the first Pakistani bank to achieve 1 million likes on its Facebook page.
According to UBL, the milestone is a testament to the bank’s achievement of having the largest and fastest growing Facebook page amongst banks in Pakistan. The bank has launched extensive activities on social media and actively interacts with its fans on a variety of topics to increase engagement.
“No other bank in Pakistan, till date, has been able to achieve this goal; this reinforces UBL’s commitment towards being progressive and innovative” said Ali Habib, Head of Corporate Affairs & Marketing at UBL. “This has been made possible only with the support and encouragement of our customers and their appreciation of the brand.”