PBIT, Chi­nese com­pany sign MoU

Pakistan Observer - - 14 -

LA­HORE—The Punjab Board of In­vest­ment and Trade (PBIT) here on Satur­day inked a Mem­o­ran­dum of Un­der­stand­ing (MoU) with Chi­nese com­pany Cheez­mall (Pvt) Lim­ited. PBIT Chief Ex­ec­u­tive Of­fi­cer (CEO) Ms Amena Cheema and Cheez­mall CEO Au­rangzaib Khan signed the MoU doc­u­ment on be­half of their re­spec­tive sides. Prior to the sign­ing of the mem­o­ran­dum, Au­rangzaib Khan praised the PBIT and the gov­ern­ment of Punjab for its fo­cus on cre­at­ing a busi­ness-friendly en­vi­ron­ment in Pak­istan.

He added that good gov­er­nance along with a much-im­proved se­cu­rity sit­u­a­tion had made Pak­istan a pole of at­trac­tion for for­eign in­vestors, above all China. On this oc­ca­sion, Au­rangzaib khan said that Cheez­mall was a premier on­line shop­ping ser­vice provider com­pany based in Shang­hai. The com­pany, which has al­ready es­tab­lished an of­fice in Is­lam­abad, was look­ing to ex­pand their op­er­a­tions in Pak­istan, he said, as­sert­ing that Cheez­mall was par­tic­u­larly in­ter­ested in col­lab­o­rat­ing with PBIT on var­i­ous ecom­merce projects. While, Ms. Cheema briefed the del­e­ga­tion on the tremen­dous po­ten­tial that ex­isted re­gard­ing e-com­merce in Pak­istan. She noted that a large num­ber of Pak­ista­nis had ac­cess to in­ter­net and that for­eign com­pa­nies should take ad­van­tage of the op­por­tu­ni­ties cre­ated by this devel­op­ment.—APP

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