emerging fashion designers presented their wor work through Bank Alfalah’s “Rising Talent – Discovering t the Potential of Pakistan” at the Fashion Pakistan Wee Week (FPW). The Programme aims to motivate, inspire an and recognise young and upcoming talent and provide th them with opportunities to showcase their talent.
Speaking about the Programme, Atif Bajwa, President & CEO, Bank Alfalah said : “Bank Alfalah has always supported entreprene entrepreneurs and individuals with potential to contribute to the country’s economic growth. Through the Rising Talent Programme, we encourage and provide meaningful opportunities to deserving and talented youth. The Programme also aims to enhance the image of Pakistan by showcasing stories of optimism and ingenuity. I look forward to a long-term, sustainable partnership with the Fashion Pakistan Council to positively impact our fashion industry by supporting young talent to drive Pakistan’s economy.”
Bank Alfalah has been actively supporting fashion organizations including the Fashion Pakistan Council as well as the PFDC.