Brand Con­scious

Southasia - - BRIEFS -

Five years old Pak­istani girl Laila\ won the chil­dren’s ad cam­paign for the Bri­tish brand Burberry. Laila fea­tures as a child model for trench coats and chil­dren’s cloth­ing. She lives in Lon­don with her fam­ily. Her grand­fa­ther, Moeen Jan Naim was a Pak­istan high com­mis­sion of­fi­cer posted in Tu­nisia. Her grand­mother, Dr. Tan­veer Naim, was a sci­en­tist while her mother, Sa­dia, has her own mod­el­ing agency and hosts a show on an In­dian tele­vi­sion chan­nel.

The young Laila ap­peared in a photo shoot for Burberry with other young mod­els. Well-known fe­males who have mod­elled for Burberry in­clude Kate Moss and Emma Wat­son. Laila is the first Pak­istani to ap­pear for the brand. She has also ap­peared in such fash­ion mag­a­zines as Red,

Marie Claire and Tatler.

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