Pakistan International Airlines has recently launched its premier service on the Islamabad-London route. The service offers extended in-flight entertainment, firstclass catering with a wide choice of dishes and beverages, well-trained cabin crew and lots of other features. Each passenger is provided a separate entertainment system, a display screen and a controller for in-flight entertainment. A complimentary limousine service is also offered to Premier Business Class (PBC) passengers on their arrival at Heathrow Airport, London. Initially, six flights per week have been introduced, while the service will be soon launched on other international routes. The airline is using A-330 aircraft leased from Sri Lankan Airlines for the new service.