GSK Pak be­gins new pack­ag­ing tech­nol­ogy

The Financial Daily - - NATIONAL -

LA­HORE: Ad­her­ing to their com­mit­ment to in­no­va­tion, GSK Pak­istan has in­tro­duced a spe­cial­ized form of blis­ter pack­ag­ing tech­nol­ogy in the coun­try. Af­ter be­ing sup­plied in glass bot­tles for 34 years, Pak­istan's lead­ing an­tibi­otic, Aug­mentin, will now be avail­able in­dessi­flex pack­ag­ing, says a Press re­lease.

Co-amox­i­clav, or Aug­mentin, is highly sen­si­tive to mois­ture, and given GSK's stan­dards of qual­ity, con­ven­tional blis­ter pack­ag­ing proved in­suf­fi­cient to main­tain the nec­es­sary ef­fi­cacy of the drug.

In a pi­o­neer­ing step, which in­volved an in­vest­ment of Rs. 74 mil­lion, GSK Pak­istan also be­came the first site to in­tro­duce this tech­nol­ogy in its global net­work. Des­si­flex tech­nol­ogy uses a layer of mi­cro-des­ic­cant par­ti­cles to pro­vide en­hanced pro­tec­tion for mois­ture sen­si­tive tablets, like Aug­mentin. For pa­tients, in ad­di­tion to en­sur­ing un­com­pro­mised qual­ity, des­si­flex blis­ter pack­ag­ing will also pro­vide eas­ier dose track­ing, more safety, and greater con­ve­nience as com­pared to bot­tles.

Speak­ing on this oc­ca­sion, CEO GSK Pak­istan, Muham­mad Az­izul Huq, says, "Along with the ben­e­fits to our pa­tients, GSK Pak­istan is proud to be the first coun­try in the GSK net­work to in­tro­duce des­si­flex tech­nol­ogy, and we look for­ward to trans­fer­ring ex­per­tise to the rest of our global mar­kets."

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