Emi­rates signs $5m deal with Jen­nifer Anis­ton: Re­port

The Pak Banker - - BUSINESS -

DUBAI: Emi­rates has re­port­edly signed Hol­ly­wood ac­tress Jen­nifer Anis­ton to be the new face of the air­line in a deal said to be worth $5 mil­lion. The ac­tress, best known for her role in hit tele­vi­sion sit­com Friends, has al­ready shot the ad­ver­tise­ment cam­paign, the New York Posts Page Six re­ports, cit­ing an un­named source.

"Jen­nifer Anis­ton has shot a high-pro­file cam­paign for Emi­rates as part of this deal, for which she is be­ing paid around $5 mil­lion. She will ap­pear across TV and print ads world­wide," a source told the News Cor­po­ra­tion-owned tabloid. Emi­rates was un­able to com­ment on the re­port at the time of pub­li­ca­tion. The air­line al­ready has a num­ber of high pro­file spon­sor­ships in­clud­ing seal­ing deals this year to re­name the FA Cup, the worlds old­est knock­out football, as the "Emi­rates FA Cup" and brand­ing the Spin­naker Tower in Portsmouth. Ear­lier this year, Eti­had Air­ways un­veiled Ni­cole Kid­man as its new brand am­bas­sador with the Aus­tralian Hol­ly­wood ac­tress ap­pear­ing in a se­ries of air­line ad­ver­tise­ments.

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