Tameer Bank launches NFC Pay­ments so­lu­tion

The Pak Banker - - FRONT PAGE -

Easy­paisa, Pak­istan's first and largest branch­less bank­ing ser­vice and a joint ven­ture be­tween Tameer Mi­cro­fi­nance Bank and Te­lenor Pak­istan, has joined hands with KEENU to ex­pand its NFC de­ploy­ment and en­able cus­tomers to pay through Easypay NFC.

Easypay NFC is Pak­istan's first NFC Pay­ments Ser­vice, which en­ables in­stant and se­cure con­tact­less pay­ments. It is a con­ve­nient way for cus­tomers to pay at re­tail out­lets by sim­ply tap­ping an Easypay NFC sticker with the re­tailer's Point-of-Sale (POS) ter­mi­nal, and the cus­tomer au­tho­riz­ing the trans­ac­tion with their PIN on their mo­bile phone. With the PIN, Easypay NFC Pay­ments thus be­comes the most se­cure Pay­ment mech­a­nism in the coun­try.

KEENU is a mer­chant pay­ments net­work de­vel­oped by in­dus­try pro­fes­sion­als driven by Wem­sol Pri­vate Lim­ited. KEENU's elec­tronic pay­ment ser­vices are de­signed to cater to the grow­ing needs of mer­chants and in­di­vid­u­als to safely carry out their pay­ment ac­tiv­i­ties. The point-of­sale de­vices that KEENU has been de­ploy­ing at mer­chant lo­ca­tions across Pak­istan en­ables mer­chants to process con­ven­tional credit/debit cards, as well as NFC-based con­tact­less so­lu­tions like Easypay. Pleased at the col­lab­o­ra­tion, Nadeem Hus­sain, CEO Tameer Mi­cro­fi­nance Bank said, "The most im­por­tant step in this mo­bile pay­ment trans­ac­tion is the se­cure el­e­ment which is tam­per-proof and pro­tected by a unique dig­i­tal PIN. Even if you lose your NFC tag or mo­bile phone, your money is com­pletely safe, un­like cards. Through Easypay, Easy­paisa is en­hanc­ing cus­tomers' ex­pe­ri­ence of mak­ing pay­ments in a se­cure and in­stant way. It is an in­no­va­tive pay­ment so­lu­tion for the mer­chants too as it is cost ef­fec­tive, se­cure and adapt­able."

Yahya Khan, Chief Fi­nan­cial Ser­vices Of­fi­cer, Te­lenor Pak­istan said, "With con­ve­nient, se­cure and in­stant pay­ments in place, NFC in Pak­istan is truly about to boom. It lib­er­ates the cus­tomer from the de­pen­dence on cash or cards and en­ables them to make pay­ments through their mo­bile phones."

Syed Ejaz Has­san, CEO Wem­sol Pvt. Ltd, while shar­ing his views said, 'Ac­cep­tance of Easy­paisa's NFC in­stru­ments pay­ments on the Keenu net­work will be a mile­stone in Pak­istan's re­tail pay­ment space and will re­shape the in­dus­try sig­nif­i­cantly. I would like to con­grat­u­late both the Easy­paisa and Keenu teams who had been work­ing tire­lessly to make this pos­si­ble.'

This part­ner­ship be­tween Easy­paisa and KEENU is a unique part­ner­ship where both par­ties are bring­ing their key strengths to­gether to pro­vide lim­it­less value to Easy­paisa Mo­bile Ac­count cus­tomers and to mer­chants. Easypay NFC trans­ac­tions are in­stant, in­cred­i­bly fast, and con­ve­nient and se­cure for both cus­tomers and mer­chants.

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