Man United fans to protest Europa League ticket prices

The Pak Banker - - MARKETS/SPORTS -

Manch­ester United fans are plan­ning to protest against be­ing asked to pay 71 pounds ($102) per ticket for their Europa League away match against Dan­ish cham­pi­ons Midtjyl­land on Thurs­day, Bri­tish me­dia re­ported. Southamp­ton fans paid 22 pounds for tick­ets when their team trav­elled to Midtjyl­land in the play­off round in Au­gust and United sup­port­ers will dis­play ban­ners to in­di­cate their dis­sat­is­fac­tion.

One United fan, Thomas Kear­ney, plans to un­furl a ban­ner at the sta­dium with the words 'WEL­COME TO SCAMDINAVIA' on it.

"Seventy-one pounds to watch a Europa League match is ex­tor­tion­ate," Andy Mit­ten, editor of the United We Stand fanzine, said.

"The com­bined cost of all three tick­ets for Manch­ester United's Cham­pi­ons League away games was only 75 pounds. Do they think United fans are three times wealth­ier than Southamp­ton fans?" Last week, Liverpool's own­ers aban­doned plans to raise the price of the most ex­pen­sive match-day ticket to 77 pounds next sea­son af­ter sup­port­ers staged a walk­out protest dur­ing a home game against Sun­der­land.

Dun­can Drasco, chief ex­ec­u­tive of the In­de­pen­dent Manch­ester United Sup­port­ers' Trust, de­scribed Midtjyl­land's stand on pric­ing as a real slap in the face.

"Clubs need to ac­cept they are not sell­ing tick­ets in a nor­mal com­pet­i­tive mar­ket as fan loy­alty means each club is an ef­fec­tive mo­nop­oly so they shouldn't be ap­ply­ing nor­mal sup­ply and de­mand eco­nom­ics," he added.

Midtjyl­land di­rec­tor Cliff Crown, how­ever, de­fended the price. "We are only a small club in small re­gion of Den­mark and this is our cup fi­nal so we have to make the most of our op­por­tu­nity," he told Talksport on Wed­nes­day.

The Dan­ish club's chief ex­ec­u­tive, Claus Steinlein, also in­sisted that the price was fair. "If you look at sup­ply and de­mand per­haps the price should have been even higher," he told the Daily Tele­graph. "That's the cost of watch­ing a game like this. So I ac­tu­ally be­lieve that we have been very fair and we cer­tainly haven't had any prob­lems sell­ing the tick­ets."

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