Ju­bilee Life col­lab­o­rates for ‘Col­lab­o­ra­tive Li­braries’

The Pak Banker - - FRONT PAGE -

KARACHI: Ju­bilee Life, Pak­istan's lead­ing life in­sur­ance provider, in col­lab­o­ra­tion with Char­ter for Com­pas­sion has launched a new pro­ject called, "Col­lab­o­ra­tive Li­braries". This was an­nounced at the pro­ject sign­ing cer­e­mony held re­cently at the Head Of­fice of Ju­bilee Life.

The pur­pose of this pro­ject is to in­cul­cate the habit of read­ing in our fu­ture gen­er­a­tions by de­vel­op­ing li­braries in the less af­flu­ent ar­eas of Karachi. With the ad­vent of tech­nol­ogy and ebooks, read­ing in li­braries is be­com­ing ex­tinct. More so, the lack of li­braries in our coun­try is de­priv­ing chil­dren to­day from the grat­i­fy­ing and ful­fill­ing ex­pe­ri­ence of read­ing books. Through the pro­ject, 15 li­braries were es­tab­lished in schools within Ko­rangi, Lyari, and Shireen Jin­nah Colony im­pact­ing over 5,000 stu­dents.

On this oc­ca­sion Javed Ahmed, CEO and MD, Ju­bilee Life said, "For a child to de­velop a broader imag­i­na­tion it is vi­tal that they are ex­posed to var­i­ous life lessons through books. I am a reader my­self, and the plea­sure of read­ing a hard-bind in a place sur­rounded by books can­not be ex­plained in words. We are de­lighted to be a part of such an ini­tia­tive that will not only en­hance love for read­ing but will also im­prove lit­er­acy in the less af­flu­ent ar­eas." Pres­i­dent of Char­ter for Com­pas­sion Pak­istan (CfC), Mr. Amin Hash­wani, said, "Th­ese li­braries will­not only in­cul­cate read­ing habits, at an early age, but also bring chil­dren to­gether from dif­fer­ent seg­ments of the so­ci­ety for a peace­ful and com­pas­sion­ate Karachi."

Col­lab­o­ra­tive Li­braries, sup­ported by Ju­bilee Life In­sur­ance, draws a con­nec­tion be­tween the priv­i­leged schools by col­lect­ing books from their stu­dents which will be used to de­velop li­braries in se­lected schools in the less af­flu­ent ar­eas of Karachi. Also, to aug­ment the love for read­ing, sev­eral en­gag­ing ac­tiv­i­ties will be un­der­taken such as dra­matic-read­ing ses­sions in schools, shelve-a-book drive, book mark com­pe­ti­tions, po­etry com­pe­ti­tions and many other ini­tia­tives through­out the year. CfC was launched in Fe­bru­ary 2011 as a lo­cal ini­tia­tive in­spired by the Char­ter for Com­pas­sion In­ter­na­tional, a global pro­gram by a multi-faith, multi-na­tional coun­cil of thinkers and lead­ers led by Karen Arm­strong, a cel­e­brated au­thor.

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