Em­bassy to pro­mote Pak IT in­dus­try in Ja­pan

The Pak Banker - - NATIONAL -

A Busi­ness Sem­i­nar was held at the Em­bassy of Pak­istan, which was jointly or­ga­nized by the Trade Wing of the Em­bassy, Saf­fron Group, Ja­pan Ex­ter­nal Trade Or­ga­ni­za­tion (JETRO), Ja­pan Cham­ber of Com­merce and In­dus­try (JCCI) and Ja­pan Pak­istan Busi­ness Co­op­er­a­tion Com­mit­tee. This was the maiden ef­fort made by the Em­bassy of Pak­istan along with its pri­vate sec­tor part­ners for pro­mot­ing Pak­istan's In­for­ma­tion Tech­nol­ogy (IT) in­dus­try which is ex­pected to have its ex­port earn­ings more than the $10-bil­lion within the next five years ac­cord­ing to es­ti­mates made by Pak­istan Soft­ware Houses As­so­ci­a­tion.

Am­bas­sador Farukh Amil in his key-note speech out­lined the pos­i­tive and im­por­tant de­vel­op­ments tak­ing place in Pak­istan to at­tract for­eign in­vest­ment. The Am­bas­sador shared that Pak­istan's econ­omy was pri­mar­ily an agrar­ian one. How­ever, there was no dearth of man­power and la­bor costs are very eco­nom­i­cal when com­pared with other de­vel­oped and de­vel­op­ing coun­tries, lead­ing our econ­omy to tran­sit from agrar­ian to the ser­vices sec­tor with its IT in­dus­try among one of the fastest grow­ing sec­tor.

The Am­bas­sador high­lighted the fact that the IT in­dus­try of Pak­istan with a growth ex­ceed­ing 30% a year, the coun­try's IT sec­tor, from its nascent be­gin­nings in the late 1980s, has come a long way to the point where its value propo­si­tion is val­i­dated over and over again. The Am­bas­sador stressed that Ja­panese busi­ness­men should se­ri­ously eval­u­ate the im­mense po­ten­tial of Pak­istan with a his­tory of zero labour dis­putes with Ja­panese cor­po­ra­tions in ad­di­tion to its highly dis­ci­plined and mo­ti­vated work force.

Mr. Karou Shraishi, Di­rec­tor Gen­eral JETRO high­lighted the enor­mous mar­ket size, skilled youth pop­u­la­tion, ease of do­ing busi­ness and in­vest­ment prospects in var­i­ous sec­tors with spe­cial fo­cus on IT sec­tor in Pak­istan. He un­der­lined in­creas­ing in­ter­est of the Ja­panese com­pa­nies and ap­pre­ci­ated the hos­pi­tal­ity of Pak­ista­nis to­wards the Ja­panese. He di­lated at length on his own pos­i­tive and per­sonal ex­pe­ri­ence of trade and busi­ness in Pak­istan and urged the par­tic­i­pants to look at Pak­istan.

Mr. Shingo Shi­nozaki of Saf­fron Group ex­plained the au­di­ence his ex­pe­ri­ence of vis­it­ing Pak­istan and how it changed his per­cep­tion about the coun­try. He shared that the coun­try was full of young tal­ented and skilled peo­ple in both man­u­fac­tur­ing and ser­vices sec­tors. He also added that the Govern­ment of Pak­istan was tak­ing a num­ber of steps to at­tract in­vestors from abroad and stressed the Ja­panese com­pa­nies to per­son­ally visit be­fore they make any de­ci­sion.

Mirza Asif Baig of Saf­fron Group ad­dressed the ma­jor con­cerns which come into Ja­panese en­tre­pre­neur mind when they think of Pak­istan and ex­plained how th­ese chal­lenge should be trans­formed into an op­por­tu­nity. He shared an in­ter­est­ing fact that the deaths recorded in Pak­istan dur­ing 2015 in road ac­ci­dents were more than claimed against ter­ror­ism but un­for­tu­nately cer­tain quar­ters of me­dia projects Pak­istan as a dan­ger­ous coun­try to travel. He urged the Ja­panese com­pa­nies to look to­wards Pak­istan in its re­al­is­tic per­spec­tive and not bi­ased by me­dia.

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