From a farmhand to a successful agripreneur
AN ORDINARY FARMHAND can become an agripreneur with sheer determination, patience, and dedication to achieve his or her passion.
This is what happened to Florina and her husband Rolando Cruz of Barangay Basuit in the town of San Ildefonso, province of Bulacan. After being an ordinary laborer at a farm in their hometown for the past several years, Florina tried her luck by starting as a small seedling supplier in her neighbourhood. According to Florina, she became a seedling supplier in 2011 by using a small portion of their backyard. She narrated that she and her husband had to work hard during that time to be able to support their growing family. But with perseverance, they slowly, but surely, became what they are today: one of the successful seedling suppliers in their area.
Aside from supplying the needs of their growing local clientele, they now have to continue expanding their business to be able to supply the seedling needs of several farmers from as far as Pangasinan and other provinces.
As the seedlings they cultivate grow, so too does their business. From just a small portion of a lot, the couple now has several greenhouses built on about 3,500 square meters of newly acquired land.
During a recent visit to their modest abode, there was a sea of thousands of seedlings sprouting from hundreds of seedling trays inside the greenhouses—some of which were those they built while starting their business, and others the modern ones that they constructed while on their way to success.
Despite their success, many would say that the husband-and-wife team has remained humble and accommodating.
Florina even shared some of the secrets that they used to cultivate the seedlings. They use Amino Plus Foliar Fertilizer on their seedlings prior to delivery to their respective clientele to prevent plant stress.
It was learned that since the organic
The former farmhand now hires several workers to help him and his wife maintain the quality of their seedlings.