Bio­di­verse Palawan des­ti­na­tions get at­ten­tion of high-end trav­el­ers

Business Mirror - - GREEN MONDAY -

SOME of the world’s most inf lu­ent ial travel au­di­ences are cre­at­ing fresh mo­men­tum for El Nido Re­sorts in Palawan. They bring it to the at­ten­tion of the top- end seg­ment of the global travel mar­ket fo­cused on places that re­main un­touched and have gen­er­ally pre­served its bio­di­ver­sity.

For the past two years, El Nido Re­sorts’ Pan­gu­lasian Is­land and its en­vi­rons have been named in the Conde Nast Trav­eller Read­ers Awards. The most pres­ti­gious was the 2016 Read­ers’ Choice Awards that chose “The 20 Most Beau­ti­ful Beaches in the World” and voted El Nido, Palawan, in the top slot.

In that same ar­ti­cle, read­ers rec­om­mended Pan­gu­lasian Is­land as the place to stay when in town.

In travel, a Conde Nast fea­ture has the same im­pact as win­ning an Os­car in the movie in­dus­try, ac­cord­ing to Joey Bernardino, sales and mar­ket­ing head of the four is­land des­ti­na­tions that carry the El Nido Re­sorts brand. The other three prop­er­ties are: Apulit, Miniloc and La­gen.

“We have been fea­tured four times in a row over two years and we couldn’t be more grate­ful,’’ he said. Bernardino ex­plained that El Nido, Palawan, made it to the Read­ers’ Choice Award on best beaches in 2015 and 2016. Also this year Pan­gu­lasian was named in a Conde Nast Gold List en­ti­tled “Our Fa­vorite Beach Re­sorts in the World,” where it ranked fourth on a list of 13.

It was also part of “Our Fa­vorite Ho­tels in the World” Gold List that listed 168 names, in­clud­ing prop­er­ties in the US, Europe, Africa, Asia, Aus­tralia and other con­ti­nents.

In the lat­est poll, CNN writ­ers noted: “Shock­ingly, Palawan re­mains steadily un­der the radar” de­spite its close to 50 pow­dery beaches set against “dra­matic lime­stone for­ma­tions [that] boast of the finest and whitest sand you’ll ever see. The wa­ter is so blind­ingly blue it makes the Caribbean Sea look murky in com­par­i­son.”

Most of th­ese at­tributes are the re­sults of the con­tin­ued bio­di­ver­sity in this des­ti­na­tion, a con­se­quence of the sus­tain­able practices of its most prom­i­nent in­dus­try play­ers, in­clud­ing the four El Nido Re­sorts.

The ar­ti­cle con­notes that given its plethora of ex­cep­tional beaches, azure waters, rel­a­tive seclu­sion and unusual back­drop of rock for­ma­tions, El Nido Re­sorts’s Pan­gu­lasian, the top place to stay in the area, is most likely to soon make a strong im­pact on the world travel mar­ket.

EL Nido Re­sorts’s Pan­gu­lasian Is­land was named as the place to stay by Condé Nast Trav­eller when in El Nido, which was iden­ti­fied as among the top beaches in the world.

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