The Coffee Bean & Tea Leaf Launches its 2019 Giving Journal
The Coffee Bean & Tea Leaf® is a brand centered around passion - a passion for its premium products, its people, the guests they are privileged to serve, and everyone they work with from around the world. It is also a brand centered around purpose. They believe that social responsibility is their privilege, and that they are called to be instruments of love and compassion. They reflect this through their broad range of Caring Cup initiatives - where there is a need, they work diligently to respond.
As The Coffee Bean & Tea Leaf® launches its 2019 Giving Journal, the brand hopes to instill within their own community the principles of generosity that they uphold and live by. There are 12 unique artworks produced by local Filipino artists in the Philippines, customers of The Coffee Bean & Tea Leaf®. Their artworks represent their own interpretations of generosity:
Each week of the 2019 Giving Journal includes inspiration to guide each individual to a live a more generous life, and includes monthly reflections and goal-setting pages at the start and end of each month.
The 2019 Giving Journal comes in 4 different covers: 2 cork covers and 2 hardbound covers in matte finish and gold foil stamping that comes in colors of black & teal gray.
Since 2011, The Coffee Bean & Tea Leaf®, and the Real LIFE Foundation have been partners in nation building - empowering the underprivileged youth through educational assistance, character formation, and leadership development. Each Giving Jour- nal redeemed opens up a new chapter of generosity for everyone, since the campaign directly benefits the Real LIFE scholars -changing their lives and ultimately, changing the nation!
Only 12 stamps equivalent to 12 beverages are needed to redeem a 2019 Giving Journal- an easy way to help and take part in the yearly tradition. Col- lecting of stamps in any The Coffee Bean & Tea Leaf® store nationwide begins October 27. One of the two holiday drinks will also be released on October 27, the Ube Ice Blended , and come November 12, the Chocolate Nut Ice Blended and Latte -- familiar flavors that will surely make you come home to The Coffee Bean & Tea Leaf ® for the holidays.