The most popular camera today is – guess who?
The numbers show this, too. Despite the falling numbers of camera shipments through the years, the number of photographs taken and shared online has skyrocketed. InfoTrends’ 2014 Worldwide Image Capture Forecast states that approximately 810 billion photos were taken worldwide in 2014. That number is set to grow to an astonishing 1 trillion photos in 2015. So where are all these images coming from?
The smartphone in everybody’s hands. Flickr’s Year in Review 2015 shows that 42% of their users used an iPhone to capture the images on their website, compared to just 27% by Canon EOS users and 16% with Nikon cameras. In fact, different versions of the iPhone take up eight of the top 20 cameras that are used on Flickr.
It’s obvious that the cameras in our smartphones are the cameras driving photography today. And that’s certainly something camera makers should start taking note of. Rather than trying to create similar but bigger cameras, they should perhaps focus on helping their customers improve their skills, so they’ll naturally look towards ILCs to take them further.
That, or take a leaf out of Carl Zeiss’ book, and move into creating accessories like clip-on lenses for smartphones. It’s clear to see that there are resources currently being devoted to compact cameras that could be better used in other ways.