BRINGS TO THE TABLE A WAY TO APPRECIATE MOMENTS SPENT DINING WITH CLOSE FRIENDS AND TAKING DETAILS OF A TABLESCAPE INTO ACCOUNT, ENHANCING SHARED HUMAN EXPERIENCES”
Christofle transcends amidst a generation of instant gratification. Its latest collection, Mood, converses with the present-time on multiple dimensions. The avant-garde piece has brought the nearly 200-year-old luxury house into the consciousness of Millennials through ingenious technique, of course, but also the influence of Hollywood. In 2016, the Kardashians took to Instagram to popularise “The Golden Egg” (the more colloquial way to describe the ovoid shape of the vessel) and set social media abuzz.
“Belonging to the time, not to be from the past, but to be right now,” chimes Valerie de Bray, Christofle’s Managing Director for Asia Pacific, on the guiding philosophy of this collection. “It is still the motto today of the company to try to be elegant [yet] not mainstream,” says de Bray, “but we have the incredible chance to [have] had Christofle innovating all the time, and the boundaries are less than probably all the other brands.”
Indeed, Mood has broken code from customs of flatware in order to produce a silver-plated egg that encases cutlery for impromptu dinners