But the first fam­ily of lux­ury re­tail is cel­e­brat­ing 65 years of achieve­ment, enough rea­son to make an ex­tra ef­fort to cap­ture the amaz­ing Tantoco clan

Philippine Tatler - - BEHIND THE SCENES -

Un­der her guid­ance, hours of meet­ings with Tatler were held to iron out the kinks, so to speak. Dina, wife of third-gen­er­a­tion Paolo Tantoco and mar­ket­ing com­mu­ni­ca­tions head of Rus­tan Com­mer­cial Cor­po­ra­tion, was given the her­culean task of cre­at­ing a sched­ule that would meet the ap­proval of ev­ery­one.

Fi­nally, it was de­cided that, to do jus­tice to this ex­em­plary fam­ily, the shoot ought to be held over two days, with two of the master pho­tog­ra­phers in the coun­try: Raymund Isaac and Wig Tys­mans.

The first lo­ca­tion was on the 5th floor of Rus­tan’s Makati with Isaac be­hind the camera. The sec­ond was at the coun­try home of sec­ond-gen­er­a­tion Rico and wife Nena at the Villa Ma­rina in La­guna, this time with Tys­mans.

The clan’s play­ful kids were in at­ten­dance at Santa Elena, adding the warmth of fam­ily to the charm of the coun­try set­ting. The weather co­op­er­ated although the threat of rain by an over­cast sky loomed the whole day. So there was a pal­pa­ble rush to achieve the mul­ti­ple lay­outs sched­uled for the day.

Fi­nally, af­ter the last shot, ev­ery­one ap­plauded and shouted with joy over the feat ac­com­plished not only on that day but at the first pic­to­rial as well. What added to the suc­cess of the oc­ca­sion was that the main goal was reached amid a warm fa­mil­ial set­ting of a fam­ily get-to­gether, thanks to the pic­nic setup and scrump­tious buf­fet lov­ingly pre­pared by the day’s host­ess, Nena.

Af­ter every­thing was packed away, and as the team was about to go home, then and only then did the rain­drops be­gan to pour. Even the heav­ens ap­proved.

For more on the cover story, go to page 192.

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