How this young automobile heir is reinventing the e-jeepney
Sarao’s new jeepney prototype is looking so clean and mighty, you might switch from “Para dyan sa tabi” to “Avast, I must alight!”
Jackie V. Sarao, Businessman and Industrial Designer for Sarao Motors, Inc.
Grew up in: Las Piñas City. Age: 23 Currently: Working in Sarao Motors, Inc. Previously: An Industrial Design student at the De La Salle— College of Saint Benilde. On taking up Industrial
Design in Benilde: “I am practicing design using the latest technologies and information to be able to produce the best work that I can, and applying these to the feature products of Sarao Motors, Inc.” On being the grandson of Leonardo Sarao and growing up with the Sarao legacy: “I will continue the legacy with new and improved products that continue to serve the people with, of course, the Filipino spirit.” On reinventing the e-jeepney for his senior thesis project: “The Prototype-ONE serves as my symbolism of skills from studying and practicing Industrial Design. Being able to complete it further enriched my knowledge about designing. The Prototype-ONE is currently in the works, and is also undergoing studies for more improvement.” On the kinds of projects he wants to work on as an industrial designer: “My name is already synonymous with automobiles, so as a response, I want to work on projects in line with automobiles. Inspiration: “The legacy of the Sarao Motors, Inc., and the whole idea of progress.” —