OTOP scales up 2018 MSME pro­grams for CAR

Sun.Star Baguio - - FRONT PAGE -

THE DE­PART­MENT of Trade and In­dus­try (DTI) Re­gional Of­fice of CAR is set to bring the OTOP pro­gram to the next level in 2018 to ex­pand more as­sis­tance for mi­cro, small, and medium en­ter­prises (MSMEs) in the re­gion.

In the pi­lot run for OTOP pro­gram’s As­sess­ment, Con­sul­ta­tion, and Triage (ACT) ses­sion held in Baguio City, 10 MSMEs from the Prov­ince of Benguet had a one-onone con­sul­ta­tion ses­sion with pro­fes­sional de­signer and brand ex­perts. DTI Pro­vin­cial OTOP Point Per­sons were like­wise present to ob­serve the ac­tiv­ity.

The pi­lot run for the OTOP’s ACT ses­sion shall be repli­cated in all Prov­inces of CAR to in­clude a sec­ond batch for the Prov­ince of Benguet.

In 2017, DTI-CAR was able to as­sist 279 MSMEs and de­velop 342 prod­ucts re­sult­ing to a P26, 505,785.35 sales gen­er­ated in­clud­ing dur­ing the DTICAR mounted IMPAKABSAT Trade Fair at the Fes­ti­val Mall, Ala­bang, Muntinlupa.

“We are highly en­cour­ag­ing our MSMEs this year to ex­e­cute prop­erly and take ad­van­tage of our brand ex­perts and de­sign­ers. It is im­por­tant for our MSMEs to clearly set their busi­ness di­rec­tion and adapt to evolv­ing mar­ket needs” says OIC as­sis­tant re­gional di­rec­tor Grace Baluyan.

As­sis­tant Sec­re­tary Dem­phna Du-Naga of DTI Re­gional Op­er­a­tions Group en­cour­aged the MSMEs to as­pire com­pet­ing with the best in the world.

“DTI is pro­vid­ing mar­ket ac­cess op­por­tu­ni­ties such as trade fairs, Go Lokal! and now the OTOP Philip­pines Hub where the best of our lo­cal prod­ucts will be ex­hib­ited and sold. It is im­por­tant that we open our minds and hearts – in­no­vate and mod­ern­ize in terms of de­sign, learn from our cus­tomers, and seek ways to scale up so we can meet the de­mands of the mar­ket,” added the DTI of­fi­cial.

“OTOP is a strate­gic pro­gram to build pride of place and for lo­cal­i­ties to fo­cus on prod­ucts that they can be the best at. We en­cour­age the pri­vate sec­tor and lo­cal gov­ern­ment units to take their OTOP se­ri­ously so we can build en­ter­prises and gen­er­ate more jobs. In 2017, the pro­gram was able to as­sist 6,519 MSMEs and de­velop and im­prove 4,960 prod­ucts all over the coun­try. We hope to do more this year.” Leon Flores III, OTOP Na­tional Pro­gram Man­ager added. PR

Photo by Art Tibaldo

IP SUM­MIT. Agency rep­re­sen­ta­tives tasked to push Pres­i­dent Duerte’s com­mit­ment to help al­le­vi­ate the plight of in­dige­nous peo­ples na­tion­wide hold a meet­ing in Baguio in prepa­ra­tion for a Lu­zon-wide sum­mit for IPs.

Newspapers in English

Newspapers from Philippines

© PressReader. All rights reserved.