Lin­coln reimag­ines Nav­i­ga­tor SUV as big ‘per­sonal sanc­tu­ary’

Sun.Star Cebu Weekend - - Wheels - By Tom Kr­isher AP Auto Writer

DETROIT — A spa­cious lounge on wheels.

That’s Ford Mo­tor Co.’s vi­sion for the Lin­coln Nav­i­ga­tor SUV, due for its first ma­jor re­design in a decade. With help from ac­tor and spokesman Matthew McConaughey, the brand un­veiled a con­cept ver­sion of the ve­hi­cle Wed­nes­day at the New York In­ter­na­tional Auto Show.

The Nav­i­ga­tor will drop some weight, help­ing fuel econ­omy, but will still be a be­he­moth at more than 17-feet long. Ex­ec­u­tives say en­gi­neers took steps to erase what Nav­i­ga­tor cus­tomers didn’t like and ac­cen­tu­ate what they did. com­plex­ity. So they tried to cre­ate a “per­sonal sanc­tu­ary” with large but sup­port­ive seats and a spa­cious feel. They made the dash­board less clut­tered with only es­sen­tial in­for­ma­tion such as ve­hi­cle speed on the dis­play. Other in­for­ma­tion, such as the iden­tity of a phone caller or a song on the ra­dio, fades away af­ter the first show­ing.

David Wood­house, de­sign di­rec­tor for the Lin­coln brand, said they went for “a beau­ti­ful lounge-like space for the oc­cu­pants.”

Lin­coln has largely missed the lux­ury big SUV boom that hap­pened in part be­cause of cheap gaso­line. The brand sold only about 12,000 Nav­i­ga­tors last year while its main com­peti­tor, Gen­eral Mo­tors’ Cadil­lac brand, sold al­most 36,000 Es­calades. The Nav­i­ga­tor, based on truck un­der­pin­nings, has been up­dated but not com­pletely


SPA­CIOUS, RE­LAX­ING. At more than 17-feet long, the Lin­coln Nav­i­ga­tor Con­cept will be a be­he­moth, but a less-clut­tered, re­lax­ing SUV with large and sup­port­ive seats and spa­cious feel.

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