On search­ing for a higher pur­pose

Sun.Star Cebu - - FRONT PAGE - JENARA REGIS NEWMAN / Writer AMPER CAMPAñA / Pho­tog­ra­pher

Michael Goho, at 28 al­ready the ex­ec­u­tive vice-pres­i­dent of an au­to­mo­tive com­pany with sev­eral high-pro­file brands, thinks he should have taken up phi­los­o­phy, but his man­age­ment smarts from the Uni­ver­sity of Asia and the Pa­cific are pay­ing off nicely. So what’s next?

BMW and Nis­san are strong brands with a rich his­tory. They have with­stood the test of time and they have a very strong rep­u­ta­tion. Right now, they are com­ing up with new prod­ucts for the Philip­pine mar­ket. MICHAEL GOHO Ex­ec­u­tive vice-pres­i­dent

Meet Michael Goho, age 28, and ex­ec­u­tive vice-pres­i­dent of the fam­ily-owned Gate­way Group, an au­to­mo­tive com­pany deal­ing mostly in cars—BMW, Nis­san, Kia, Peu­geot, Mahin­dra, Foton and in Palawan, Suzuki—with show­rooms not only in Cebu but also in Davao, Manila, Bo­hol and Palawan. Of the busi­ness, he says the brands sell­ing well are BMW and Nis­san. Michael is a prod­uct of Sa­cred Heart School with a man­age­ment de­gree from the Uni­ver­sity of Asia and the Pa­cific. Look­ing back, he muses, “I should have taken some­thing like Phi­los­o­phy, though I did learn a lot about busi­ness.” This is be­cause he has started to look into him­self, at this stage in his life.

Grow­ing up, he re­lates he was the class clown. He would join school plays as he found it in­ter­est­ing how peo­ple would ap­proach a cer­tain sce­nario in or­der to make the play come alive. He loves to sing and would some­times go for karaoke at night, singing old songs—hits from the likes of Frank Si­na­tra, Elvis Pres­ley, Paul Anka, the Everly Brothers. He loves to travel and finds Ice­land the most fas­ci­nat­ing place he has re­cently trav­eled to for its friendly, re­laxed peo­ple and fresh food. To keep trim, he is into box­ing with his older brother Markane un­der a per­sonal trainer at the back of their Minglanilla Nis­san show­room.

Michael con­sid­ers him­self an in­tro­vert and he gets along well with only a few peo­ple. “I value the few friends I have,” he says. He is re­ally choosy about his close as­so­ciates as he looks for “au­then­tic­ity, real peo­ple who think deep, not su­per­fi­cial and self-ab­sorbed. Peo­ple who are hon­est and real,” like his girl­friend.

Of his par­ents and other per­sons of au­thor­ity, Michael says: “I lis­ten to what they have to say but in the end, the choice of what to do is my own. If you live your life to please some­one else, you lose your­self. I can say I am still lost and am now look­ing for a higher pur­pose. You can pos­sess wealth but you are not happy. Some­times you are merely a prod­uct of your own en­vi­ron­ment. That’s why I am now seek­ing a higher pur­pose, seek­ing mean­ing and pur­pose of this life, for a sense of God.”

He says he was raised a Catholic but that con­fes­sion, com­mu­nion, Sun­day Mass even­tu­ally seemed mere rou­tine, and did not give him a per­sonal re­la­tion­ship with God. These days, he reads the Bi­ble, reads other stuff in re­la­tion to his search for a new mean­ing, for a new pur­pose, books like C.S. Lewis’ “Mere Chris­tian­ity.”

At this stage in his life, Michael says: “I am 28 years old. The busi­ness is do­ing well and good. I am seek­ing a higher pur­pose in this world, a sense of God, a per­sonal re­la­tion­ship with God.” For sure, he will find that re­la­tion­ship he is ac­tively seek­ing and if he doesn’t, surely God will find him.

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