Event host Joey Mead kept the program light and lively during a demonstration to show how the new line of TRESemmé shampoo and conditioner can detox and nourish hair amid the daily stress of urban living.
“Ladies and gents, that’s stress from pollution, sweat…” she pointed out. “To de-stress your tresses, have some ginger and green tea. TRESemmé Detox and Nourish has ginger and green tea as active ingredients.”
Hair care is quite important for Joey because she also works as a fashion and commercial model here and abroad. She also had a stint as judge and model mentor in the Singapore-based realityTV show Asia’s Next Top Model, which is part of the America’s Next Top Model franchise founded by former American top model Tyra Banks. Flanking Joey Mead are top hairstylists Henri Calayag (left) and Lourd Ramos. As brand ambassadors, Joey is called a TRESetter, while Henri and Lourd are TRESemmé hair professionals.
With Joey Mead (left) is her fellow fashion model, Phoemela Baranda. tresemmé product launch manila house Bonifacio GloBal city complex, taGuiG city septemBer 5, 2017