NISSAN PROMOTES ROAD SAFETY
With a burgeoning population and the number of cars increasing on Doha's roads almost every day, road safety is a top priority.
At the recent Paris Motor Show, Nissan and the Fédération Internationale de l'Automobile (FIA) jointly announced a partnership to make the world's roads safer. As part of the multi-year agreement, the Japanese automaker will become an official supporter of the FIA's innovative awareness-raising campaign, which was launched in 2011 in support of the United Nations' Decade of Action for Road Safety. The new partnership will see Nissan support and promote awareness campaigns worldwide - in particular Action for Road Safety's golden rules for safer motoring – with the aim of combatting a global scourge that results in the deaths of 1.3 million people annually, with 50 million more being injured each year. FIA president Jean Todt said, “Nissan has a long tradition of developing life-saving automotive technologies and this new agreement reaffirms its strong commitment to road safety. By combining our efforts, we can ensure that our message for safer driving and safer roads reaches an even wider audience.”