Qatar Today - - BUSINESS -

Longines opened its first mono­brand bou­tique in City Cen­ter in Doha, Qatar

Swiss watch brand Longines' first bou­tique was in­au­gu­rated in Doha City Cen­ter to bring its pres­ti­gious legacy of watch­mak­ing ex­per­tise to Doha, while re­flect­ing a strong de­vo­tion to tra­di­tion, el­e­gance and per­for­mance. With its clean lines and dark ma­hogany dis­play cab­i­nets, the new Longines bou­tique wel­comes vis­i­tors into a warm and el­e­gant en­vi­ron­ment which en­hances the mod­els on dis­play. This open­ing creates the op­por­tu­nity for cus­tomers to dis­cover the Longines uni­verse and to ad­mire iconic time­pieces of the brand, as well as new mod­els. The spe­cially trained staff pro­vides ex­pert ad­vice on the brand's com­pre­hen­sive range of watches and gives clients a first­hand ex­pe­ri­ence of the brand's his­tory of tra­di­tion, per­for­mance and el­e­gance. Ramesh Prab­hakar, Man­ag­ing Part­ner of The Rivoli Group, said at the open­ing, “We are ex­tremely pleased to part­ner with such an es­teemed brand in bring­ing its first flag­ship bou­tique to Doha. As a com­pany we are con­tin­u­ously look­ing to el­e­vate the cus­tomer's shop­ping ex­pe­ri­ence and our as­so­ci­a­tion with Longines for the launch of this new bou­tique is a tes­ta­ment to our com­mit­ment to­wards our clien­tele in Qatar”.

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