GE is strength­en­ing op­er­a­tions of its new en­ergy start-up Cur­rent in the Mid­dle East re­gion with the goal of sup­port­ing its part­ners to scale up en­ergy ef­fi­ciency and di­ver­si­fy­ing the en­ergy mix. To drive the op­er­a­tions, GE has an­nounced the ap­point­ment of Peter Lau as the Chief Ex­ec­u­tive Of­fi­cer for Europe and the Mid­dle East of Cur­rent. Cur­rent will en­able in­tel­li­gent en­vi­ron­ments where light­ing is net­worked with sen­sors that cap­ture us­age and en­ergy con­sump­tion data to dy­nam­i­cally im­prove pro­duc­tiv­ity. It will also drive grid re­li­a­bil­ity and re­siliency for util­i­ties with so­lu­tions to meet the fu­ture chal­lenges cre­ated by an in­creas­ingly dis­trib­uted elec­tric grid. Lau will steer Cur­rent to­ward new ef­fi­cient en­ergy mod­els that ad­dress cus­tomersí goals to­day and in the fu­ture. He said: “Cur­rent brings the union of en­ergy-ef­fi­cient hard­ware and soft­ware to mar­ket in a way that will change the face of en­ergy pro­vi­sion for­ever.” Cur­rent is backed by GE's bal­ance sheet and fi­nanc­ing ex­per­tise, and com­mit­ted to suc­cess­fully ad­vanc­ing Eco­mag­i­na­tion-cer­ti­fied tech­nol­ogy so­lu­tions, new busi­ness mod­els and Predix so­lu­tions for the en­ergy sec­tor.

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