LOVE FOR THE MINI EN­DURES

Qatar Today - - BUSINESS > AUTO NEWS -

Al­far­dan Au­to­mo­biles, the of­fi­cial MINI im­porter in Qatar, recorded a 27% in­crease in sales for the first half of 2016. The MINI 3-Door Hatch saw an in­crease of 19% while the MINI 5-Door vari­ant recorded an up­swing of 15% in sales over the same pe­riod in 2015.

“Our sales fig­ures are tes­ta­ment to the grow­ing ap­petite amongst premium car own­ers in Qatar for the MINI ex­pe­ri­ence,” said Ihab Al­lam, Gen­eral Man­ager of Al­far­dan Au­to­mo­biles. “By com­bin­ing the Bri­tish pedi­gree of the brand with our im­pec­ca­ble cus­tomer care and be­spoke ser­vices, we have been able to show­case the brand's port­fo­lio of best-in-class mod­els cou­pled with a lim­it­less va­ri­ety of equip­ment and ac­ces­sories,” he added.

The MINI 3-Door Hatch made its way to the Mid­dle East in early 2014, fol­lowed by the 5-Door Hatch six months later. Both fea­ture ex­panded legroom, head­room and boot space. The two are also renowned for the en­gine vari­ants of BMW Group's lat­est-gen­er­a­tion 3 and 4-cylin­der en­gines with Twin­Power Turbo Tech­nol­ogy, us­ing a six-speed au­to­matic gear­box.

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