SABRE-ING QATAR

Qatar Today - - BUSINESS > MARKETWATCH -

News in­volv­ing the top Global Distri­bu­tion Sys­tem (GDS) play­ers has been do­ing the rounds for a va­ri­ety of rea­sons lately. There was a re­ver­sal of for­tune for Trav­el­port, which signed a deal with In­dia's largest do­mes­tic air­line IndiGo last month, en­abling the lat­ter to dis­trib­ute all its fares and an­cil­lary prod­ucts via the UK-based com­pany. The move comes a few months af­ter Flight Cen­tre de­cided not to re­new Trav­el­port's GDS con­tract for Aus­tralia and New Zealand. As far as the Mid­dle East is con­cerned, Amadeus signed deals with Nile Air and Air Cairo ear­lier in the year, fur­ther boost­ing its IT ser­vices to the air­line in­dus­try.

Keep­ing in mind the re­cent de­vel­op­ments, it was ob­vi­ous that Sabre was not go­ing to be left be­hind. An of­fi­cial cer­e­mony at­tended by STNME's clients, the me­dia and gov­ern­ment of­fi­cials marked the open­ing of its new of­fice in Qatar early last month, as a part of the com­pany's ex­pan­sion plans in the re­gion.

“The new of­fice in Qatar high­lights STNME's con­tin­ued growth across the Mid­dle East, af­ter first es­tab­lish­ing a pres­ence in the re­gion more than 30 years ago,” says Naoumovitch, adding that to­day STNME has long-stand­ing strate­gic re­la­tion­ships with some of the re­gion's largest travel agen­cies in­clud­ing Kanoo, ITL and Dnata.

He fur­ther says: “Sabre has sup­ported the growth and suc­cess of its agency cus­tomers by pro­vid­ing in­dus­try-lead­ing tech­nol­ogy and tai­lor-made so­lu­tions to en­able agents to shop, book and man­age travel for their clients.”

Into his twelfth year as CEO of Sabre's Mid­dle Eastern op­er­a­tions, Naoumovitch's big­gest pri­or­ity is to launch the com­pany's lat­est ver­sion of its agency desk­top, Red Workspace, which helps travel agents pro­vide the best pos­si­ble deal for the air pas­sen­ger.

“The new Red Workspace is a ma­jor in­no­va­tion for travel agen­cies. Trav­ellers' be­hav­iour is chang­ing. To­day they ex­pect their agency to know if they want a win­dow or aisle seat, and if they need an ex­tra bag with their fare. They're look­ing for a more per­son­alised travel ex­pe­ri­ence. Our new

QATARTO­DAY TALKS TO DANIEL NAOUMOVITCH, SABRE TRAVEL NET­WORK MID­DLE EAST (STNME) CEO SINCE 2005, ABOUT THE COM­PANY'S LAT­EST AP­PLI­CA­TIONS AND UP­COM­ING PLANS FOR QATAR.

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