Har­ris bright­ens Christ­mas with the ‘Colour of Money’

The Star (St. Lucia) - - LOCAL -

The Caribbean Cham­pi­ons of Colour is of­fer­ing St. Lu­cians greater in­cen­tive to brighten their homes with a fresh coat of paint this Christ­mas.

Dur­ing the yule­tide sea­son, Har­ris Paints will be pro­vid­ing con­sumers with a wide va­ri­ety of re­wards and cash prizes as part of its ‘Colour of Money’ cam­paign in part­ner­ship with Sco­tia­bank and Dig­i­cel.

“Ev­ery­one knows that a fresh coat of paint, both inside and out, is the best way to breathe fresh life into your home at Christ­mas. A change in colour brings with it a fresh out­look on how you per­ceive your home and your life,” said Mar­guerite De­sir, Business Unit Head, Har­ris Paints.

“Ad­di­tion­ally, a new coat of paint helps pro­tect both in­te­rior and ex­te­rior walls from wear and tear, wa­ter dam­age and var­i­ous da­m­ages from in­clement weather. Be­cause of this added pro­tec­tion and the ap­peal­ing new look, fresh paint typ­i­cally in­creases the over­all real es­tate value of a home for a frac­tion of the cost of a larger ren­o­va­tion.”

Dur­ing the months of Novem­ber and De­cem­ber, Har­ris will con­tinue to of­fer cus­tomers the chance to dip to win dis­counts of up to 30%, and spe­cials on a range of prod­ucts in­clud­ing the popular Ult­tima Plus, Wood­care and Trow­el­tex coat­ings.

Along with in-store ac­tiv­i­ties, shop­pers will also be en­tered in the ‘Colour of Money’ sweep­stakes which car­ries a US$5,000 grand prize, in ad­di­tion to prizes of US$3,000, US$2,000 and US$1,000, plus weekly Har­ris ham­per draws, part­ner prizes and a spe­cial ‘Con­trac­tors’ gift’.

“Our cus­tomers are the lifeblood of our company and as the yule­tide sea­son rolls around each year, we want to re­ward them with ex­actly what they want. It’s a great feel­ing to know that you have helped to make some­one’s Christ­mas and New Year a lit­tle brighter with the ‘Colour of Money’,” said De­sir.

As part of its Christ­mas cam­paign, and in keep­ing with the company’s tra­di­tion of com­mu­nity support, Har­ris Paints will also be mak­ing a sig­nif­i­cant con­tri­bu­tion to a char­i­ta­ble or­gan­i­sa­tion.

“Har­ris is com­mit­ted to be­ing a good neigh­bour by en­sur­ing that we give back to the com­mu­ni­ties we serve. We all want to look our best at Christ­mas and it is our in­ten­tion to join forces with a lo­cal char­ity so that ev­ery­one can ben­e­fit from the Caribbean Cham­pi­ons of Colour,” added De­sir.

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