Heineken® Set For Cham­pi­ons League View­ing Party!

The Star (St. Lucia) - - COMMENT -

The UEFA Cham­pi­ons League is truly a global event and with the back­ing of Heineken® has be­come one of the most talked about events on the sport­ing cal­en­dar each year. With Ju­ven­tus com­ing up against FC Barcelona this Satur­day June 6 in the UEFA Cham­pi­ons League fi­nal, foot­ball fans will be glued to their TV sets at home or at var­i­ous lo­ca­tions across the is­land where the game is best en­joyed with friends and of course Heineken®.

Here in Saint Lu­cia UEFA Cham­pi­ons League fans can once again en­joy the game at the big­gest view­ing party. The event spon­sored by Heineken® will be held at the Derek Wal­cott Square in Cas­tries from 2 pm. Kick-off is 2:45 pm. This event is open to the gen­eral public with en­ter­tain­ment by an MC and DJ be­fore the game, at half time and dur­ing the post match cel­e­bra­tions. Heineken® will be on spe­cial at the venue.

Dur­ing the 2015 UEFA Cham­pi­ons League sea­son, Heineken® held var­i­ous on­premise and bar pro­mo­tions af­ford­ing con­sumers the op­por­tu­nity to be a part of the view­ing party VIP style. There were sev­eral win­ners from across the is­land. Heineken® also ran a su­per­mar­ket pro­mo­tion whereby with the pur­chase of a six-pack of Heineken®, con­sumers paid the price of only five. In ad­di­tion, the pur­chase of each six-pack gave con­sumers a chance to en­ter in the give­away pro­mo­tion of VIP passes for the win­ner and five friends at this Satur­day’s view­ing party. The draw took place ear­lier this week and the win­ning en­try came from Ms. Carol Gideon. Ms. Gideon and her five friends will join other VIP guests un­der the huge VIP Heineken® tent at the Derek Wal­cott Square, where they will en­joy the game as well as some cold Heineken® and other treats.

Heineken® Brand Manager Gaius Harry took the op­por­tu­nity to thank all the per­sons who par­tic­i­pated in the pro­mo­tion and con­grat­u­lated the win­ners whom he as­sured will en­joy an ex­pe­ri­ence like no other on Satur­day. “Our con­sumers and in­deed foot­ball fans have been able to connect with us on this jour­ney lead­ing to the fi­nals and we are look­ing for­ward to the crown­ing mo­ment on Satur­day with our view­ing party which has grown into a unique ex­pe­ri­ence as well as some­thing Saint Lu­cians now look for­ward to each year,” Harry said.

Ev­ery year for the past four years UEFA Cham­pi­onship League fans have flocked

to the DWS to view the fi­nals.

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