Caribbean’s Next Top Model Re­turns to the Cat­walk with Flow TV Part­ner­ship

The Star (St. Lucia) - - ENTERTAINMENT -

Fol­low­ing the un­veil­ing of its new con­sumer brand in Bar­ba­dos, C&W and Wendy Fitzwilliam, Miss Uni­verse 1998, an­nounced a mu­tu­ally ben­e­fi­cial part­ner­ship with the ‘new’ Flow to air the sec­ond sea­son of the re­al­ity show ‘Caribbean’s Next Top Model.’ “We’re ab­so­lutely ex­cited to be work­ing with Flow to bring Caribbean’s Next Top Model back for a sec­ond sea­son. We are res­o­lute in our de­sire to show­case brand Caribbean and this part­ner­ship makes it pos­si­ble to build on our first sea­son and bring the show back to our fans in a much more in­ter­ac­tive way,” said Wendy Fitzwilliam at the launch.

The re­gion­ally based re­al­ity show is tied to the suc­cess­ful orig­i­nal - Amer­ica’s Next Top Model - owned by CBS In­ter­na­tional cre­ated by for­mer top model and tele­vi­sion pro­ducer Tyra Banks and fol­lows the sto­ries of young women seek­ing to launch ca­reers in the com­pet­i­tive world of mod­el­ling.

Fitzwilliam stated, “We know that there are many young women in the Caribbean who have big dreams of suc­cess in fash­ion. The fash­ion and beauty in­dus­tries have been im­pacted by the tal­ent of women with Caribbean roots for quite some time, from history mak­ers like Grace Jones and Naomi Camp­bell to rel­a­tive new­com­ers Bar­ba­dian model Lene Hall, the face of Pre­scrip­tives by Esteé Lauder and Puerto Ri­can su­per­model Joan Smalls. CNTM,” she says “pro­vides an ad­di­tional op­por­tu­nity for more Caribbean women to be rep­re­sented within the in­ter­na­tional fash­ion in­dus­try. John Reid, Pres­i­dent of the C&W Con­sumer Group noted that the part­ner­ship was a per­fect fit for Flow, now po­si­tioned as a Caribbean brand “driven by all that is pos­i­tive in the Caribbean, the peo­ple, the pas­sion, the drive to suc­ceed, in­no­va­tion and pos­i­tive vibes.” Flow he says, will also use its quad play tech­nol­ogy to en­sure that view­ers have ac­cess across mul­ti­ple chan­nels to ac­cess the pro­gramme when they want and how they want. “Flow cus­tomers,” he ex­plained, “will be able to ac­cess CNTM be­fore other view­ers on Flow TV, via the Flow on De­mand plat­form at their con­ve­nience. They can even ac­cess in­for­ma­tion about the pro­gramme on their smart phones and other mo­bile de­vices.”

CNTM is pro­duced by Wendy Fitzwilliam and sis­ter Dionyse Fitzwilliam, who is the show’s Ex­ec­u­tive Pro­ducer. Cast­ing calls are cur­rently be­ing held in Bar­ba­dos, Cay­man Is­lands, Ja­maica and Trinidad and Tobago. The first show airs in Oc­to­ber.

Caribbean’s Next Top Model is co-pro­duced by

Wendy Fitzwilliam.

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