Bar­ber con­tin­ues to help young men ‘look sharp’

The Star (St. Lucia) - - LOCAL - By Faye-Chantelle Mon­de­sir

Giv­ing back is some­thing busi­nesses of­ten do in the form of com­mu­nity-based projects and as part of their cor­po­rate so­cial re­spon­si­bil­ity. Ban­nah Suf­fren aka ‘Cutty Ranks’ is a pop­u­lar bar­ber who is no stranger to be­ing on both ends - the re­ceiv­ing and giv­ing.

As a young en­tre­pre­neur he has been hon­our­ing his so­cial re­spon­si­bil­ity for some time now, thanks to the as­sis­tance of many cor­po­rate en­ti­ties and in­di­vid­u­als here through the Com­mu­nity Out­reach Groom­ing Project which is a schools’ groom­ing pro­gramme for boys.

On Thurs­day Jan­uary 7th, 2016, newly ap­pointed Gen­eral Man­ager of The Land­ings St. Lucia, Wil­bert Ma­son, pre­sented a cheque to Suf­fren to fur­ther the schools’ groom­ing pro­gramme. In at­ten­dance was Jana Suf­fren, wife and part­ner in the pioneer pro­gramme.

Said Wil­bert Ma­son, “If kids feel that they can go to school feel­ing that their groom­ing is be­ing taken care of, then they will learn much more. We will definitely con­tinue to sup­port this ini­tia­tive and, as time goes by, we will do what­ever we can to as­sist.” He con­tin­ued, “The ini­tia­tive was some­thing the pre­vi­ous board of direc­tors started, so I am just con­tin­u­ing from where they left off. I think it is a very great pro­gramme and, as a busi­ness, we have our so­cial re­spon­si­bil­i­ties and I think that giv­ing back to the com­mu­ni­ties and giv­ing back to the youth will be some­thing that can im­pact them and their ed­u­ca­tion in a big way.”

Ac­cord­ing to Jem­mina Con­chon, Ex­ec­u­tive As­sis­tant to the GM and Board of Direc­tors and Events Man­ager, the com­pany is on board for the long haul with Suf­fren. “We started the ini­tia­tive from last Septem­ber 2015 and this will be con­tin­u­ous while The Land­ings ex­ists,” Con­chon stated.

The schools’ groom­ing pro­gramme caters to an av­er­age of 2,000 chil­dren per year. Jana Suf­fren told The STAR, “The prin­ci­pals are the ones who re­fer the stu­dents to us. They are in charge of that and they get con­sent from the var­i­ous par­ents. When they have at­tained a cer­tain num­ber, they call us to let us know the fig­ure and the stu­dents then come to us and we take it from there.”

‘Cutty Ranks’ be­lieves that it is im­por­tant to fo­cus on the young­sters, es­pe­cially those who come from trou­bled homes. It is some­thing I will con­tinue to do by God’s grace as long as the sup­port is there,” he said.

The bar­ber ad­vised that in ad­di­tion to offering the free hair­cuts, he makes it his busi­ness to iden­tify cases where the boys may have scalp in­fec­tions and as­sists by pro­vid­ing them with prod­ucts. “We re­cently re­ceived from the Venezue­lan Em­bassy a num­ber of toi­letries such as sham­poo, roll-ons and soap. We usu­ally get as­sis­tance from Con­sol­i­dated Foods Lim­ited (CFL), a num­ber of prod­ucts as well, so we can dis­trib­ute th­ese to in­di­vid­u­als. It is some­thing that I see hap­pen­ing suc­cess­fully and it’s really help­ing to steer the pro­gramme on to as­sist some of th­ese young stu­dents out there who are in need of it,” he dis­closed.

Land­ings GM Wil­bert Ma­son (left)

presents a cheque to Ban­nah Suf­fren for boys’ groom­ing project.

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