Geraldine Pitt appointed Country Manager for new brand Flow
Following the successful merger of Cable and Wireless Communications (CWC) and Columbus International, President, Consumer Group, CWC, John Reid, announced the appointment of Geraldine Pitt as Country Manager for its combined business in Saint Lucia, under the new Flow brand.
An accomplished senior management executive, Pitt has more than thirteen years’ experience in the telecommunications industry. For the past two years she has served in the capacity of CEO LIME Southern Cluster with responsibility for Dominica, Grenada, St. Vincent & the Grenadines as well as Saint Lucia. During her tenure in the Southern Caribbean region, she has distinguished herself as an expert in the field of telecommunications with a strong passion for customer service. She has successfully led the repositioning of LIME in these islands and is now poised to do the same in Saint Lucia as the company transitions to the refreshed Flow brand.
The Consumer Group President said, “We are on a journey to transform CWC into a 21st century quad play telecoms provider, delivering best in class always on connectivity, delighting our customers with service that they themselves define as excellence. Our focus will be on our customers and our people. With Geraldine Pitt at the helm of our combined business in Saint Lucia we are confident we can deliver against our stated objectives.”
Pitt, the newly appointed Country Manager said, “Our combined brand represents the essence of all that is positive about the Caribbean – the people, our passion, drive to succeed, innovation and positive vibes. I am therefore excited about this opportunity and ready to embrace the challenge. We are well placed to deliver a world class suite of innovative products and services for our customers”
In welcoming Geraldine into her new role, Reid also expressed his appreciation to Mr. Hayden Patrick, Acting Country Manager for Columbus St. Lucia for his invaluable contribution in managing and supporting the business through the transition.