Count­down to Rio 2016

The Star (St. Lucia) - - LOCAL -

On April 27th, Flow joined the In­ter­na­tional Olympic Com­mit­tee (IOC) part­ners all over the world in cel­e­bra­tion of the of­fi­cial 100day count­down to the Rio 2016 Olympic Games.

To mark the oc­ca­sion, Flow, the re­gion’s only mul­ti­plat­form Rio 2016 Olympic Games broad­cast part­ner, of­fi­cially an­nounced that it will be broad­cast­ing the games in HD across the re­gion on Flow Sports, as well as on up to three ad­di­tional HD chan­nels. Flow will also be de­liv­er­ing the games via the in­no­va­tive Flow Rio 2016 Ex­tra app, giv­ing cus­tomers ac­cess to ev­ery Olympic event at their fin­ger­tips, and “on the go”, a first for the Caribbean re­gion.

“As we join the rest of the world in cel­e­brat­ing the 100day count­down to one of the big­gest sport­ing events in the world, we are in­deed ex­cited at the prospect of de­liv­er­ing the high­est qual­ity HD broad­cast across mul­ti­ple plat­forms, en­abling cus­tomers to view the games not only on TV but on their mo­bile de­vices,” said John Reid, Pres­i­dent of Flow.

Flow will of­fer view­ers the widest range of Olympic pro­gram­ming, avail­able through Flow Sports and other ded­i­cated TV chan­nels, giv­ing cus­tomers over 2,000 hours of live sport­ing ac­tion, more than any other broad­caster in the re­gion.

Flow has also inked re­gional en­dorse­ments with sev­eral Caribbean ath­letes. Some of them will be fea­tured in Flow’s Olympics Cam­paign, in­clud­ing Olympic gold medal­ist Ki­rani James (Gre­nada); ath­letic hope­fuls Khal­ifa St Fort (Trinidad and Tobago) and De­lano Wil­liams (Turks and Caicos); star hur­dler Ja­heel Hyde (Jamaica) and 2015 Pan Am Games gold medal­ist, high- jumper Lev­ern Spencer (Saint Lu­cia).

On April 22nd Flow launched a re­gional “text-towin” com­pe­ti­tion which will give cus­tomers from across the re­gion the chance to win the “Ul­ti­mate Rio 2016 Olympic Games Tour”. Four lucky win­ners will be re­cip­i­ents of the Gold Tour Pack­age which in­cludes tick­ets for two to the cov­eted men’s and women’s 100 me­tre fi­nals, the two foot­ball semi-fi­nals, and beach vol­ley­ball matches. The win­ners will also be treated to guided tours of Rio de Janiero, as well as a grand farewell din­ner.

2015 Pan Am Games gold medal­ist, high-jumper Lev­ern Spencer pre­pares for Rio.

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