PITON BEER WINS GOLD IN­TER­NA­TIONAL QUAL­ITY AWARD!

The Star (St. Lucia) - - LOCAL -

La Biere Sent Lisi (The Beer of St. Lu­cia) Piton Beer has once again won the Gold Award in Qual­ity at the 2016 Monde Se­lec­tion In­ter­na­tional In­sti­tute for Qual­ity Se­lec­tions. Not the first time for Saint Lu­cia's lo­cal brew, Piton Beer pre­vi­ously won the sil­ver medal in Fe­bru­ary 1993 and the gold medal in Septem­ber 1994.

The eval­u­a­tion of beer by Monde Se­lec­tion is con­ducted through the col­lab­o­ra­tion of over 70 in­ter­na­tion­ally renowned ex­perts who taste and in­di­vid­u­ally eval­u­ate and score the qual­ity of the beers. The scores are then added and av­er­aged to a fi­nal re­sult, then the bev­er­ages are re­warded with the bronze, sil­ver or gold qual­ity award.

“This is a great achieve­ment for us here at WLBL and in Saint Lu­cia. We should all be proud that we can pro­duce such a high qual­ity bev­er­age that can com­pete with other global brands. This shows how our peo­ple, pas­sion and brew­ing process has great qual­ity that is recog­nised in­ter­na­tion­ally. This gold medal be­longs to our peo­ple. We have also de­vel­oped a wide­spread cam­paign sur­round­ing this great achieve­ment to shout to the world that Piton Beer is a world class beer and we are proud of it!” stated Se­bas­tian Sanchez, Man­ag­ing Di­rec­tor.

Piton Beer, a re­fresh­ing moun­tain brew, was of­fi­cially launched in the Saint Lu­cian mar­ket on Oc­to­ber 7, 1992. It is a pil­sner lager made with spe­cially se­lected in­gre­di­ents to give a flo­ral and hoppy aroma. It is the brand which makes Saint Lu­cians feel proud, not only be­cause of its in­ter­na­tion­ally rec­og­nized qual­ity, but also be­cause it rep­re­sents the essence of Saint Lu­cia in Car­ni­val, Jounen Kwéyòl, par­ties, fetes and fam­ily gath­er­ings.

Lo­cally brewed Piton beer con­tin­ues to be re­warded for its qual­ity and ex­cel­lence.

Newspapers in English

Newspapers from Saint Lucia

© PressReader. All rights reserved.