Lu­cozade En­er­gizes Black­heart Foot­ball

The Star (St. Lucia) - - LOCAL -

The 2016 Black­heart Foot­ball Com­pe­ti­tion has re­ceived a much needed boost from Lu­cozade, dis­trib­uted here in Saint Lu­cia by Peter & Com­pany Dis­tri­bu­tion (PCD). Lu­cozade will spon­sor the pop­u­lar Black­heart Foot­ball Com­pe­ti­tion to the sum of EC$5,000 in cash and prod­ucts.

Ac­cord­ing to Lu­cozade Brand Man­ager at PCD, Damian Fran­cois, the com­pany has recog­nised the role that Black­heart has played in the growth and de­vel­op­ment of foot­ball across the length and breadth of Saint Lu­cia. “It is for this rea­son that we de­cided to come on board in a big way this year with this very im­por­tant foot­ball tour­na­ment,” Fran­cois said.

As part of its over­all spon­sor­ship Lu­cozade will be the of­fi­cial en­ergy drink of the tour­na­ment and pa­trons can win six packs of Lu­cozade at all matches. Lu­cozade will also con­duct sam­pling of prod­ucts at the games and Lu­cozade dancers will be on show to cre­ate brand aware­ness and vis­i­bil­ity.

Teams reach­ing the semi fi­nals and fi­nals will also re­ceive spe­cial Lu­cozade packs.

All games will be pow­ered by Lu­cozade!

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