Digicel Rewards First Four Customers in Supermarket Sweepstake
On Sunday, four lucky Digicel customers were immensely rewarded with $1,000 worth of groceries each, as part of Digicel’s Supermarket Sweep promotion. Massy Stores Gourmet, in Rodney Bay was the scene of the highly anticipated and exciting Digicel Supermarket Sweep. Postpaid customer Shem Serieux and prepaid customers Dorrette Jackson, Felix Ford and Andrew Providence were the four lucky Digicel customers who all walked away with trollies stacked with groceries and other essentials.
Since its grand return, the Digicel Supermarket Sweep also known as Top Up, Pay Up and Shop, has increased in popularity and momentum among Digicel customers and the St. Lucian populace alike. On Sunday, the Massy Stores Gourmet shoppers and curious onlookers took in the exhilarating experience of the Digicel Supermarket Sweep as winners shopped up a storm.
Prior to sweeping the supermarket shelves, the four lucky winners were all afforded the opportunity to add on additional time, to the initial one-minute time limit allocated for shopping. This commenced with an exciting ‘Guess the Right Price’ game through which, those who guessed closest to the price of the display item gained an extra fifteen seconds per item. Moments later, the excitement erupted and filled the air as MC Massana Morrison queued each participant with ‘Ready, Set, Shop!’ and cheered them on throughout the duration of their supermarket sweep along with family members and Team Digicel.
The lone female winner, Dorrette Jackson spoke excitedly about how she felt about the opportunity “I’m so grateful to be here today. This will go such a long way; I know it will be some time before I have to face the supermarket. I’m also very happy because I was able to do quite a bit of my Christmas shopping and essentials for my family. So again I’m very grateful for this opportunity.”
Mr. Felix Ford expressed how empowering the opportunity was and shared the intended use of his winnings; “These groceries will definitely serve me well for the next two months until Christmas but the most exciting part about this for me, is it gives me the opportunity to help an underprivileged family, so a portion of my groceries will go towards assisting a family in my community.”
Marketing and Communications Executive at Digicel, Louise Victor said “Delivering on our promise of the economic empowerment of customers at Digicel, we were elated to have enriched the lives of four customers in such a meaningful way. The Digicel Supermarket Sweep promotion has proven to be life changing for our customers and their families, characterized by the sincere gratitude of our winners, through their words and of course their broad smiles. As a company, this provides reassurance to us that promotions of this nature, definitely meet company objectives, which is to add value to the lives of our customers. After today’s experience, we are even more eager to reward four more winners for the month of October. Customers are encouraged to take full advantage of this fantastic promotion by topping up $10 or paying postpaid bills in full by the 23rd of October.” Digicel once again congratulates all winners in its Top Up Pay Up and Shop, Supermarket Sweep promotion. Left to right: Andrew Providence, Dorrette Jackson, Shem Serieux were all smiles with Digicel’s Marketing and Communications Executive, Louise Victor (middle) as each customer rolled away with over one thousand dollars worth of groceries from Massy Stores Gourmet last Sunday.