Vik­ing Traders Re­ceives Out­stand­ing Re­views at UK Food and Drink Ex­hi­bi­tion

The Star (St. Lucia) - - LOCAL -

Vik­ing Traders Lim­ited, a fam­ily owned and op­er­ated food and drinks com­pany from St. Lu­cia, re­cently gave Bri­tish con­sumers and dis­trib­u­tors the op­por­tu­nity to sam­ple au­then­tic flavours of the Caribbean. The com­pany at­tended the re­cently held, “Taste of Saint Lu­cia” and the “Best of York­shire” event held at the Drew­ton Es­tate. This unique event, which was co­hosted by the Bri­tish- Caribbean Cham­ber of Com­merce (BCCC) and the Saint Lu­cia Trade Ex­port Pro­mo­tion Agency (TEPA), show­cased Saint Lu­cian prod­ucts with an ex­hi­bi­tion and a for­mal din­ner. Spe­cially in­vited guest in­cluded The Rt. Hon. Lord Howard of Lympne CH QC (Honorary Pa­tron of the Bri­tish-Caribbean Cham­ber of Com­merce), The Hon. Do­minic Fedee, The Hon. Su­san Cun­lif­feLis­ter (the Lord Lieu­tenant of the East­ing Rid­ing of York­shire), Sir Ge­of­frey Boy­cott OBE and Mr. John Kennedy (Pres­i­dent of the BCCC).

The main aim of the Bri­tish-Caribbean Cham­ber of Com­merce is to strengthen re­la­tion­ships be­tween Great Bri­tain and the Caribbean is­lands. The or­ga­ni­za­tion plays an in­te­gral part in the suc­cess of bridg­ing the re­la­tion­ship the Caribbean is­lands share with Great Bri­tain and to­gether with the Saint Lu­cia Trade Ex­port Pro­mo­tion Agency (TEPA) they con­tinue to seek op­por­tu­ni­ties to in­crease the ex­ports of lo­cal prod­ucts and ser­vices to the UK market.

Present at the trade show was Min­is­ter of Tourism, Mr. Do­minic Fedee. He com­mented, "I am most proud of how Vik­ing Traders and other lo­cal man­u­fac­tur­ers rep­re­sented us in the UK at the re­cent ini­tia­tive in York­shire. It's how we can con­tinue to so­lid­ify our tourism prod­uct. Peo­ple like to travel and ex­pe­ri­ence new and in­ter­est­ing flavours and our food-pro­cess­ing sec­tor is im­por­tant in this re­gard. The world has moved away from va­ca­tions and is look­ing for ex­pe­ri­ences. Trav­el­ers are de­mand­ing more and are look­ing for op­por­tu­ni­ties to dis­cover new cul­tures so our cui­sine is an im­por­tant com­po­nent of this.”

Adding to his re­marks, Mar­ket­ing Di­rec­tor of Vik­ing Traders, Ms. Gizelle Fleis­chhacker high­lighted that “It was an hon­our to at­tend the din­ner at Drew­ton's Es­tate and show­case the Vik­ing prod­ucts. Guests and cus­tomers that were in­vited en­joyed the event. Every­one felt at home with the Caribbean flair in York­shire as a group of young­sters with their teacher played the steel pan out­side in the not too sim­i­lar tem­per­a­tures of Saint Lu­cia. We were ab­so­lutely thrilled at how well the Bri­tish public re­ceived the Vik­ing sauces and drinks. I look for­ward to up­com­ing events in the UK and the op­por­tu­nity to present these flavour­ful spices, condi­ments, drink, bak­ing prod­ucts and gift items to the UK market.”

Vik­ing Traders show­cases their award-win­ning range of St. Lu­cian food and drink prod­ucts at Drew­ton’s Es­tate, South York­shire - an ex­clu­sive ex­hi­bi­tion in Eng­land.

Newspapers in English

Newspapers from Saint Lucia

© PressReader. All rights reserved.