Phe­nom­e­nal Launch for CAM­PARI Road to Trini car­ni­val Pro­mo­tion!

The Star (St. Lucia) - - ENTERTAINMENT -

It was wall-to-wall ex­cite­ment at the Verve car park in Rod­ney Bay on the night of Satur­day Novem­ber 4, when Cam­pari held the pub­lic launch of its ‘Road to Trini Car­ni­val 2018’ pro­mo­tion. The event, which was a ma­jor suc­cess, saw a huge crowd soak­ing in the Soca treat from the per­form­ers and DJs on the night.

The Cam­pari ‘Road to Trini Car­ni­val 2018’ pro­mo­tion will af­ford con­sumers the op­por­tu­nity to play mas dur­ing Trinidad & Tobago’s car­ni­val in 2018.

The in­ter­ac­tive process to win is just three sim­ple steps. First, con­sumers are re­quired to pur­chase any bot­tle of Cam­pari from now un­til De­cem­ber 15. They are then given an ex­pe­ri­ence card with an en­try code. The next step is to text the code to the num­ber pro­vided or down­load the Cam­pari XPe­ri­ence App and fol­low the in­struc­tions.

Af­ter the grand draw in De­cem­ber one lucky win­ner and a friend will win two cos­tumes for an ex­pe­ri­ence of a life­time in the Rogue sec­tion of the Tribe Car­ni­val Band. The prize will in­clude air­fare, ac­com­mo­da­tion, ground trans­porta­tion and VIP ac­cess to all Cam­pari events.

On Satur­day con­sumers had a chance to in­ter­act with Cam­pari in all its amazing facets - from cock­tails and Ne­groni, blended in with soda, cit­rus or on the rocks, all the while en­joy­ing the pul­sat­ing rhythms of the adren­a­line that drives Car­ni­val - Soca mu­sic.

“We were very happy with the turnout on Satur­day and how smoothly ev­ery­thing went, and for that I want to thank all the pa­trons, the artistes, the DJs, the me­dia, our team from Ja­maica and ev­ery­one who made this ‘Road to Trinidad Car­ni­val’ pro­mo­tion launch the suc­cess that it was,” said an elated Den­ver Al­cee, Brand Man­ager for Cam­pari and Peter & Com­pany Dis­tri­bu­tion.

Tak­ing to the stage on Satur­day evening were the sound crew A1 Jug­glers who were fol­lowed by Shemmy J and Nerdy per­form­ing ‘Bounc­ing’ and other hits. Ezra the Fun Ma­chine then pumped up some of his power Soca hits, as did Saint Lu­cia’s Soca am­bas­sador, Ricky T, who doused the fired up au­di­ence with a num­ber of his tracks in­clud­ing ‘Sully’.

Then it was the turn of the newly named brand am­bas­sador for Cam­pari, Bunji Gar­lin, who wowed the mas­sive crowd, from ‘Big Bad Soca’ to his sig­na­ture ‘Fete’. Dur­ing his per­for­mance Bunji Gar­lin also ‘free-styled’ his sup­port for Cam­pari and the fact that he is part Saint Lu­cian and part Trinida­dian.

At one point, Ricky T and Bunji Gar­lin hopped onto a Looshan Kuduro rhythm with some im­promptu lyrics which were well re­ceived by the au­di­ence.

And all that was left was for DJ Sir Lancealot to give the au­di­ence a bril­liant send off with his eclec­tic and en­gag­ing mix, sometime af­ter 2 am.

Satur­day’s event was truly a re­flec­tion of the great­ness and unique­ness for which Cam­pari is known. Af­ter such a phe­nom­e­nal launch, there is no doubt that the ‘Road to Trini Car­ni­val 2018’ will be paved with plea­sure, pas­sion and lots of Cam­pari, en­joyed re­spon­si­bly, of course.

Ricky T and his man­ager/pro­ducer Courtney Louis.

Cam­pari brand am­bas­sador, Soca sen­sa­tion Bunji Gar­lin per­form­ing at the event.

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