Carib Beer part of Boundary-breaking Women’s World T20
Following on the celebratory aftermath in the Caribbean in 2016, when Caribbean cricket teams won three ICC world titles, the ICC Women’s World T20 is coming to the Caribbean this November. The Caribbean is hosting the ICC Women’s World T20 from 9-24 November.
However, unlike the first time, when the event featured both men’s and women’s teams, the ICC Women’s World T20 will make history as a standalone women’s event this year.
With the West Indies now renowned for turning cricket into a party, Carib Beer—the real Beer of the Caribbean, has been chosen to fuel this party. Carib Beer has signed on as the official beer partner of the ICC Women’s World T20, with matches to be played in Guyana, Antigua and here in Saint Lucia.
“We at Carib Beer are really thrilled to be a part of yet another cricketing experience in the Caribbean, having recently been part of the CPL T20, again as the official beer,” said Germaine Serieux, Brand manager for Carib Beer at PCD in Saint Lucia.
“As you can imagine, Carib Beer will be infusing its usual flavour and excitement to stimulate interest in the event and to turn up the party on match days, with some wonderful promotions and giveaways,” Serieux explained.
Cricket fans and Carib Beer consumers can win all-access passes which will include free premiums, tickets and product ahead of the games. All one need do for chances to win is purchase Carib Beer at retail outlets across the island. Supporting outlets are Massy Stores island-wide, House of Wines in Castries and Rodney Bay, Wet & Cold island-wide, Ultramarts island-wide, as well as Hypermarts, Total Auto and Sol Gas Station, Gros Islet.
On match days, Carib Beer will arouse the party atmosphere at the grounds, playing a key role in the spectator experience for the upcoming ICC Women’s World T20. Patrons purchasing the first 100 tickets will each receive a free T-shirt and the first 100 patrons through the grounds gates will each receive a Carib beer.
The Carib Beer promo girls will also help energize fans with paraphernalia and giveaways on match days, in the midst of the entertainment by artistes, DJs, cultural displays and food and drinks which the tournament will offer.
“This is the sixth edition of the ICC Women’s World T20 tournament and the second time it is being held in the West Indies with our Windies ladies being the defending champions. So I am urging all cricket lovers and all Saint Lucians and visitors who are looking for a good lime, to come out and show their support and be a part of this history-making event,” Serieux urged.
Besides great cricket, the ICC Women’s World T20 will feature performances by Shensea of Jamaica, Patrice Roberts (Trinidad & Tobago), our very own Dennery Segment kings—Mighty and Subance, and Saint Lucia’s joint Soca monarch champions Ricky T and Teddyson John. Carib Beer after-parties will be held at Bottle & Spoon, Keebees, Royal Palm and Jamrock, to name just a few venues.
So, for the Saint Lucia matches, be at the Darren Sammy Cricket Grounds November 10-18, for the ICC Women’s World T20 with Carib Beer, the real Beer of the Caribbean adding more zest to your cricketing experience!
Enjoy Carib Beer Responsibly!
The Windies ladies will be hoping to retain the trophy they captured back in 2016!
The Carib Ladies are all set to start the party right for the ICC Women’s World T20 at Beausejour.