THE LEXUS DE­SIGN AWARD 2016

Augustman - - Prelude -

marks the fourth in­stal­ment of the in­ter­na­tional com­pe­ti­tion tar­geted at bud­ding in­ven­tors with ideas that can shape a bet­ter fu­ture. Among this year’s fi­nal­ists, a group of three Ja­panese de­sign­ers call­ing them­selves AMAM (de­rived from their names) pre­sented an en­vi­ron­men­tally-friendly pack­ag­ing idea that uses agar-agar. Yes, that stuff you make a jelly dessert with. What most of us may not know is that this gelati­nous sub­stance de­rived from seaweed has many other ap­pli­ca­tions in mi­cro­bi­ol­ogy, bio­chem­istry and molec­u­lar bi­ol­ogy. We look for­ward to fi­nally see­ing a re­li­able, nat­u­ral and biodegrad­able re­place­ment for plas­tic pack­ag­ing.

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