Come for the shoes, stay for the clothes

Leg­endary shoe­maker Santoni steps out with a cloth­ing col­lec­tion that’s built to last.

Esquire (Singapore) - - Style -

How do you slow down fashion’s bul­let-train pace? Try en­list­ing the help of an old-school shoe com­pany. High-end Ital­ian brand Santoni (maker of the cap-toe der­bies shown here) is get­ting into the cloth­ing game with the launch of Santoni Edited—a cap­sule col­lec­tion full of pieces that (get this!) you won’t need to toss a year from now. To de­velop the line, Santoni brought on de­signer Marco Zanini, who cut his teeth re­viv­ing women’s la­bels Schi­a­par­elli and Hal­ston. He’s cre­ated gar­ments that fit the Pla­tonic ideal for their cat­e­gory. Imag­ine the per­fect pea coat, bomber jacket and crew­neck sweater. You’ll find them here in luxe ma­te­ri­als like silk, shear­ling and cash­mere. Most im­por­tant, these clothes don’t have the short shelf life that comes with shoddy con­struc­tion or too-trendy design. Santoni aims to dress men for the next decade, not the next month. “We are wit­ness­ing a dis­tract­ing mul­ti­pli­ca­tion of prod­ucts,” Zanini says. “This trig­gers in me the op­po­site re­ac­tion.” You might say the pur­suit of fewer, bet­ter things has it­self be­come a bit of a trend. We like to call it a move­ment.

Words by Nick Sul­li­van Pho­to­graph by Ben Gold­stein

Shoes, SGD996*, by Santoni.

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