Esquire (Singapore) - - Feature -

the Mas­ter & Dy­namic of­fices, PR Chris­tine Doh is known as “the gift­ing god­dess”. Mas­ter & Dy­namic have never done a celebrity en­dorse­ment. They don’t do prod­uct place­ments. You won’t find fa­mous peo­ple in their In­sta­gram feed. In­stead they rely on what Levine calls “strate­gic word-of­mouth”. This trans­lates as sup­ply­ing the right peo­ple and events with the right prod­uct and be­liev­ing they’ll do the rest. One mu­si­cian both Levine and his sons agree on is An­dré 3000 (“I cre­ated a playlist with my el­dest son and he’s, like, Jay-Z and Kanye, and I’m, like, Van Mor­ri­son and War­ren Zevon,” Levine says) of­ten pho­tographed out and about with his Mas­ter

Newspapers in English

Newspapers from Singapore

© PressReader. All rights reserved.