the beauty is­sue

it girls as the new faces Blog­gers as make up gu­rus

Female (Singapore) - - FRONT PAGE - JOIE GOH RE­PORTS ON THEIR FASHIONINFLUENCED POSTS. AIDA DAPO The Beauty Pin-up www.id­da­van­mun­ster.com in­sta­gram.com/id­da­van­mun­ster

If the In­ter­net and so­cial me­dia had ex­isted 70 years ago, beauty blogs would look like 23-yearold Dapo’s, who goes by the old-world-sound­ing moniker Idda van Mun­ster.

Since late 2011, the Ser­bian phar­macy stu­dent/ makeup artist/model’s tu­to­ri­als on recre­at­ing the clas­sic looks of the past have been de­tailed and thought­ful es­says about the whys and hows of each retro beauty trend, il­lus­trated with his­tor­i­cal photographs as well as her own pic­tures on how she pulls them off in the mod­ern world – and they aren’t mere self­ies, but elab­o­rately styled like vin­tage fash­ion portraits.

“I love ev­ery­thing about the first half of the 20th cen­tury – from the flap­pers of the ’20s, to danc­ing stars Fred As­taire and Gin­ger Rogers in the ’30s, to post-World War II swing danc­ing and Hol­ly­wood cin­ema. I want to live in the world as it once was,” she says.

She par­tic­u­larly likes the styles from the 1920s to the 1960s, call­ing them “time­less”. “I love es­cap­ing into the el­e­gance of old Hol­ly­wood film stars such as Rita Hay­worth, El­iz­a­beth Tay­lor and Ava Gard­ner.”

Her favourite icon is Dovima, the supremely el­e­gant, 1950s supermodel who was pho­tog­ra­pher Richard Ave­don’s muse. “I was struck by her ap­pear­ance in the 1957 film, Funny Face, in which she ba­si­cally played her­self – a some­what ditzy model who loves comic books. Com­pared to the god­dess-like Dovima, her co-star Au­drey Hep­burn looked like a mere mor­tal.”

Her pas­sion for vin­tage looks be­gan when she was a child. “I would curl my hair for hours, put on my mother’s or grand­mother’s red lip­stick and clothes, and walk around the house in their heels. Ever since I started buy­ing my own clothes, I’ve worn only au­then­tic vin­tage pieces be­cause they make me feel happy. This is my ev­ery­day look now, not a cos­tume – I never wear jeans and T-shirts.”

While it takes her just 15 min­utes to dress, she spends more than an hour on her makeup. “It has to be per­fect and match the era of what I’m wear­ing,” she says. “I’ve re­searched all the dif­fer­ent trends through the decades. Makeup is my pas­sion, which is why I’m also a makeup artist. I spe­cialise in recre­at­ing retro looks for spe­cial events or photo shoots, and I also hold work­shops for those who want to learn how to.”

Her es­sen­tials for vin­tage beauty: per­fect eye­brows, porce­lain skin and red lip­stick. She says: “I’m ob­sessed with the first – groomed brows im­me­di­ately make you look pol­ished. I wear SPF100 sun­screen daily and fin­ish my makeup with a dust­ing of baby pow­der to get the ex­tra fair look that was pop­u­lar be­fore tan­ning was con­sid­ered at­trac­tive. And ev­ery­one knows that red lips are the sym­bol of a femme fatale.”

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