I received a lot of thumbs up in the last issue for encouraging your salon staffs to sell more haircare products! BUT, there are also some that mentioned to me it did not have much of an impact.
AHAH! Something is just not right, isn't it?
I see many of your salons have a poor shop front! Come on, how can you want to sell something when your shop front don't even entice customers to walk in?
What about your retail area – where is it located? Is it stuffed with a lots of unwanted goods, dusty shelves and messy magazine racks? Open up your eyes, my friend! Isn't it about time you redesign and revamp your retail area to gain more visibility?
I have spoken to one of my advertisers, Mr. Andy Tan, whom is experienced in redesigning salon shop fronts and retail areas to maximize its potential. We discussed the problems pegging salon retail opportunities: from obstructed view of retail area, invisible retail cabinets, dirty shelves, insufficient lightings, lack of proper display and pricing labels, inaccurate wall posters compared to the retailing products, no proper product catalogs, wrong positioning of cash register and retail area, and more. Indeed, the reception area where your cash register area is, should be so welcoming that you can see and operate at ease, and your staffs should be able to handle a product introduction and sales comfortable while managing the salon.
No matter how small the area is, there is always something his creative designing team can do to beautify the shop and retail area! Andy mentioned that there are various ways one can improve the salon area. Of course, he would prefer a private consultation to understand your concerns better – and it is FREE with no obligation! You guys should contact him and get your free quotation now.
As a good gesture, Andy will be offering each one of you a dining voucher worth up to $50 when you call him for a free consultation. In return, when you require him to design a model, simply deposit $200, which is redeemable upon proceeding with the renovation. I hope this will be a great way for you to attempt something new this year!
I hope to see great salon images and I will be very happy to feature your newly renovated salon in H4ufme magazine as well as in all our digital and social media platforms.