Watch the Stars
How does Cartier celebrate the relaunch of its iconic Panthère de Cartier watch after a 13-year hiatus? With a star-studded party; a Grammy-worthy performance by soul queen Alicia Keys; and the premiere of a tribute film exclusively created by renowned director Sofia Coppola. Milk Studios in Los Angeles served as the black-and-gold Art Deco venue—decked out with plush, velvet-like carpets and golden palm trees—where Cartier bellboys flanked guests as they savoured one-of-a-kind experiences with champagne in hand. Neo-soul duo, Lion Babe and DJ-producer Mark Ronson kept the ultra-cool vibes going till late, something BAZAAR’s Editor-in-Chief, Kenneth Goh can attest to, having been snapped by the paps with the likes of Paris Hilton, Lily Collins and Dita von Teese.